Learn How to Make Your Store Marketing Efforts Social

Posted on 22 February 2010 by Brendan Flynn No Comments

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ShopLocal will be leading a round table discussion at the 2010 Retail Innovation and Marketing Conference. We’ll be teaching ways that marketers can make their store promotion initiatives social.

March 3rd, 11:30am – 12:45pm
Table #2
ShopLocal at the Innovation Zone

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Over 350 million people in the world are members of Facebook, with more than 50% of people returning daily. Instead of constantly trying to pull and push shoppers to your retailer.com site, smart marketers are meeting people right where they are – within Facebook. From Facebook Fan pages, to Facebook Connect, ads and apps, the options and tools are final there to support some very social and robust retail experiences.

The 2010 Retail Innovation and Marketing Conference is presented by the National Retail Federation.
March 2-4, 2010
Westin St. Francis
San Francisco, CA

For more information about the conference click here.

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Thank you to the over 170 folks that attended the joint comScore and ShopLocal webinar this week (2/17/10).  I hope everyone found it valuable and full of fresh insights.  As always, if anyone has any additional questions or comments that they would like answered, please feel free to contact the team here at ShopLocal by sending an email to sales@shoplocal.com or by leaving a comment below.  Someone will reply in a timely manner, I promise.

If you missed this live event, no worries.  The whole webinar can be replayed here OnDemand as well as the presentation that was used can be downloaded here (as a PDF).

Click to view the webinar replay

Click to view the webinar replay

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Webinar: Store Promotion Strategies for a Digital World

Posted on 3 February 2010 by Brendan Flynn No Comments

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You’re invited to attend an exciting and educational webinar “Store Promotion Strategies
for a Digital World.

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Store Promotion Strategies for a Digital World

February 17, 2010 at 2pm EST (11am PST)

register today

The recent recession, coupled with advances in technology, has changed how people shop. Consumers spend more time in the digital world than ever before. However, while consumers’ media usage has shifted, marketing budgets haven’t made a comparable transition. Marketers face a number of challenges in evolving to a new digital media mix, but with those challenges come exciting marketing opportunities.

In this webinar, attendees will learn how to rapidly develop digital promotion strategies that drive store sales, measure their effectiveness and optimize the media mix.

Learn more from our experts about:

  • How consumers have shifted their media usage & the opportunities it presents marketers
  • Repurposing successful legacy marketing programs for a digital world
  • New paradigms to acquire and retain customers for your store
  • Best practices in digital marketing for your store
  • How to measure the impact of online advertising in lifting retail sales
Vikram Sharma, CEO ShopLocal

Vikram Sharma, CEO ShopLocal

Gian Fulgoni, Executive Chairman and Co-Founder comScore

Gian Fulgoni, Executive Chairman and Co-Founder comScore

February 17, 2010 at 2pm EST (11am PST)

Click Here to Register
Webinar registration:
http://tinyurl.com/webinar-promotion-strategies

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See You At The Shop.org 2009 Annual Summit In Las Vegas, NV

Posted on 31 July 2009 by Patrick Flanagan No Comments

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A core ShopLocal team will be attending and exhibiting at the upcoming Shop.org 2009 Annual Summit in sunny Las Vegas this year.  The show will be taking place at the Mandalay Bay Report & Casino over September 22nd and September 23rd.

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If you find yourself at Shop.org, make sure to stop by and see the ShopLocal team!

If you are attending the conference this year, the team would love it if you stopped by our booth (#727) so that we could meet face to face and chat.  We like talking and engaging with our clients, partners and vendors in person.  It’s just most fun all around.  Attending from ShopLocal will be:

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