Forrester Continues To Forecast A Strong Future For Web Influenced In-Store Sales

Wed Mar 24, 2010 0 Comments

Wow. The web will influence more than half of all retailer sales by 2014. That’s amazing. Equally, the web will drive over $1 trillion dollars in offline sales in 2010. Yikes.

In this revised forecast, Forrester is actually predicting that the influence that online has on offline sales is actually growing faster and happening sooner than previously predicted.