Comcast Spotlight Brings Leading Retailers’ Weekly Circulars to TV
Posted on 20 November 2009 by Brian HouchinsNo Comments
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If you have Comcast then you’ve got to watch the On Demand Shopping channel (channel 887).
Another great example of bridging the offline world with the online world, starting in mid-November, Comcast Digital Cable customers can browse video circulars with the most up-to-date sale items traditionally featured in printed newspaper inserts from several top retailers.
The On Demand Shopping category is a partnership between Comcast, ShopLocal and Liquidus. ShopLocal is providing the local, versioned data and Liquidus is using their automated system to create the videos.
“Updating the classic sales circular for TV is a natural evolution,” said Kevin Smith, Vice President of Digital Media for Comcast Spotlight. “For retailers, Video Circulars on Demand are a tool to expand their reach to customers who are watching more and more video. For consumers, it’s another option for finding the items they’re looking for, from the comfort and convenience of their own homes.”
Selecting channel 887 on your remote control takes you to the On Demand Shopping category, where you can see the latest weekly ad circulars from several top retailers in your area.
For more information and to see a demo visit VODCirculars.com
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